How do working time tracking systems work in enterprises?
Any company works with the aim of achieving the highest profit. And it depends primarily on the efficiency of work and the quality of work of each employee. How do…

Continue reading →

Making the right choice of barcode scanners for the store
Due to their design, barcode scanners have gained immense popularity, which significantly affected their value. Now, at an affordable price, you can purchase a scanner in your store. Making the…

Continue reading →

When do you need an advertising courier?
Many advertising tasks are successfully solved with the help of an advertising courier. When do you need an advertising courier? It is not at all necessary to risk ordering expensive…

Continue reading →

Why digital out of home advertising is better than television

Outdoor advertising industry offers all new and new effective solutions. A few decades ago, advertising digital out of home received a tool such as an LED screen.
Why digital out of home advertising is better than television
At first, it was unusually expensive and only very large companies and corporations could afford it as an advertising structure. With the annual reduction in the cost of technology, it has become more accessible, and is now being used by many medium-sized business owners. However, it is impossible to say that the ice screen has become available. The manufacture of components that can be ordered here is not cheap because it requires precise and expensive equipment, expensive materials and professional specialists for their production. However, LED screens are very popular, as they have several advantages over alternative methods of product promotion.

Why digital out of home advertising is better than television
A commercial on the street or in a store does not prevent a person from watching a program or a movie. The program is not interrupted at the most interesting moment, at the wrong time, palming off the imposed goods. Advertising out of home does not cause negativity, does not interfere in personal space, people passing by the screens decide for themselves whether to look at them or not. In this case, 8-9 people out of ten, according to statistics, looks. Especially if the screen is located in the right place: at the intersection, square, in a shopping center, near public transport and similar places. And if the marketing department competently approaches the creation of an advertising video, with the right concept, interesting plot, beautiful perspectives, then it will not be difficult to capture the attention of a potential consumer.

And the most important moment – outdoor promotion is several times cheaper than television.

Requirements for the roller
Duration should be no more than 20 seconds.
Text messages should be as short, simple and carry only important information.
When using text messages you need to use large fonts.
Mandatory planning of the time and frequency of the video showing, depending on the location, advertising budget and media plan.
Ice screens are very easy to control: using a computer and the Internet. You can configure it to automatically turn on / off, schedule the display of scenes on one or immediately on a network of LED screens, regardless of the distance of their location. Light-emitting diodes make it possible to obtain high image quality, and reliable sealant allows structures to withstand wind, snow, rain and temperatures from -40 to +50 ° C.

Logistics in Ukraine as a business is becoming very popular. The competition is growing.
Over the past 10 years, the logistics market has been developing successfully and efficiently. And the fact that the crisis of 2014 did not affect the volume of freight traffic,…

...

How to open a business in the era of vending
Every second seeks to create their own business. After all, their work is not only a way to earn decent money, but also to do what they like. How to…

...

On the safety and security of your business
In the national business rating of private security companies, the leader is considered to be the security agency. Security companies in cities, including Berdyansk, work exclusively to ensure the rest…

...

New production technologies as opposed to stereotypes
Open Joint Stock Company Belshina has been operating since 1965, and today it is considered one of the largest manufacturers of tires for large vehicles, heavy-duty, road-building and hoisting-and-transport vehicles,…

...